Industry Insights

In our blog we provide you with industry insights on privacy, anonymization, analytics and of course information about our solution Aircloak Insights.

Tag Archive: Data Analytics


Woman holding a smartphone

January 21, 2019 by Nicolas Sartor

Privacy and data-driven business models: Are they really compatible?

Media outlets such as Motherboard and the NY Times are currently reporting cases in which private individuals in the USA have been able to buy mobility data from so-called data brokers, making it possible to determine the location of any telephone number or person. The advance of data-driven business models is unstoppable – do we simply have to get used … read more


February 6, 2018 by Felix Bauer

The Seven Core Principles of Privacy by Design

As both the risks and opportunities of data increase, there is a corresponding increase in pressure on companies to build what’s known as “Privacy by Design” or PbD into their data practices. This idea comes from Ann Cavoukian, the former Information & Privacy Commissioner of Ontario. With the notorious GDPR set to take effect in May of 2018, privacy by design will become a legal requirement (rather than a nice to have) for any business subject to the new regulation. … read more